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3 Reasons You Should Be Marketing Your Small Business in the Off-Season
Upon the arrival of the off-season (or "low season" as it's known here in Costa Rica) most small businesses downshift by reducing prices, scope of services, hours of operation, and staff. Some folks just close their doors and go on vacation. Many also slow down or completely stop their marketing efforts, citing reduced resources and capital intake. Editor's Note: We have updated this ...
On Thursday afternoon, January 16th – 1st full moon of 2014 – nearly every person in Playa Hermosa came to the beach for Salve Monos Playa Hermosa, GTE., Costa Rica’s 3rd Annual Drumming Circle. The event is held each year to raise awareness of the howler monkey plight and to raise funds that benefit Playa Hermosa’s monkeys. Karol Allard, Treasurer of the Association de Vecinos y Empresarios de Pl...
The Ecological Blue Flag flies high over Playa Hermosa for the 11th year. PLAYA HERMOSA, GUANACASTE - On Saturday, November 16, 2013, on a gorgeous Guanacaste beach day filled with nothing but clear blue sky and sunshine, the community of Playa Hermosa gathered together on its "beautiful beach" to celebrate its 11th year of garnering Costa Rica's Ecological Blue Flag status (out of 12 years si...
Playa Hermosa, Guanacaste - Come Join us this Saturday, November 16 at 10:30 AM to celebrate the raising of The Ecological Blue Flag on Playa Hermosa and to enjoy lunch and dancing during our Zumba Beach Party! Meet us on the Beach, right in the middle between the two beach entrances. You will hear the music and smell the food, so you can’t miss it. Everyone is invited. After we raise the flag...
Independence Day in Costa Rica: Guanacaste Beach Town Celebrates the Tradition of the Lantern
Source: ANDRÉS GARITA, La Nacion It has been 192 years since the final defeat of the Spanish in the Mexican War of Independence (1810-1821) when the authorities in Guatemala declared the independence of all of Central America. And so now, every year a flaming torch is carried from Guatemala starting on Sept. 11 all the way to the former colonial capital of Costa Rica in Cartago, symbolizing th...
Today is Día del Niño (Children's Day) here in Costa Rica and I had the chance to celebrate with the kids, parents and teacher from the Escuela de Playa Hermosa Guanacaste in Carrillo. The Playa Hermosa School is a small school with 25 students in grades 1 through 7. It's quite literally a "one room schoolhouse" run tightly and passionately by it's headmaster (maestro) and teacher, Mr. Javier Rosa...
Announcement from the Asociación de Vecinos y Empresarios de Playa Hermosa, Guanacaste. Guanacaste recycles! September is Mes de la Patria ("Month of the Country") and the Municipalidad de Carrillo is promoting recycling at the COMUREC (Comité de Mujeres Reciclando/Women's Recycling Committee) Recycling Center in Filadelfia de Carrillo, Guanacaste. We have received word from Lic. Henry Aba...
(1) Burning Out on Social Marketing (2) How to Avoid It
Awhile back it seemed the more I knew about social marketing, SMO, SEO and Wordpress, the more of a workload I had and the more stressed out I became. One might tend to think that it would be the opposite - that more knowledge and experience would result in more efficiency of means and methods and less work. But, alas, it was not as such. What I was experiencing is similar to, but not the same ...
The New Meliá Paradisus Papagayo Bay Hotel & Villas
A surveyor works atop a hillside overlooking Papagayo Bay Playa Hermosa, Guanacaste- The Board of Directors of the Asociación de Vecinos y Empresarios de Playa Hermosa in Playa Hermosa, Guanacaste, recently had the opportunity to meet with representatives from the new Meliá Paradisus Papagayo Bay Hotel & Villas project that is under construction in the Polo Turistico between Playa Hermosa ...
